Go Swap Auctions Seller's Guide
Download this tutorial as a PDF
This document describes the process of
selling items at auction at the Go Swap website. In
this document, we will attempt to simplify the process of selling
your items on our website using a step-by-step tutorial that
outlines each of the individual steps you need to take.
Step #1: Register for an Account
I guess it's not much of a mystery that in
order to sell anything on Go Swap Auctions, you must first create a
member account. Registration is free and only takes a
few minutes to complete. On the upper-right hand
corner of the page, you will see a link to Register. Click that link and follow the
instructions on the screen.
Once you complete a form containing your
registration details, an e-mail will be sent to the address you
specified on the registration form containing a link that will
allow you to activate your account and logging into the site.
Once you log in, you can begin selling items at
auction by using the Sell link that appears
in the main menu at the top of the screen.
Step #2: Log into Your Account
Before you can begin listing auctions on
the site, you must first log into your account. In
fact, if you click on the Sell menu item without logging in first,
you will see the ominous login warning that is shown below:
Illustration 1: An ominous login warning shown when clicking the Sell menu item
Remember, that you must have already
registered with Go Swap Auctions and then activated your account by
using the link sent in your registration e-mail.
Step #3: Choose a Category
Now we begin the process of listing an
auction for sale. Your first task will be to designate
a category where the new auction item will be listed.
To do this, you simply click on a list of categories
that looks just like the categories displayed on the home page.
Illustration 2: Selling at Auction Step #1: Choosing the Listing Category
You will see a list of categories to choose
from where each category is a link. Clicking on any of
the categories here will select the category and take you to the
next step. Please try to choose the most specific
category as possible so your auction will be seen by the maximum
number of potential buyers.
You should also notice the Progress indicator at the top of the
screen. It gives you a visual representation of where
you are in the listing process. Choosing a category is
considered the first step in the process (we don't count
registering and logging in as a step on the website).
You may notice that you can only choose one category
for you auction listing. This is by design.
We currently do not allow our sellers to list an item
in more than one category. This may change in the
future if we find there is demand for this sort of thing.
Step #4: Auction Properties
Now we really start to get
into the meat of the matter: the auction properties.
Here is where you will define all of the auction
properties such as the title, description, starting bid, shipping
and payment options. Most of
the critical auction details will be defined on this page.
Here is a screen shot of the first half of the
Illustration 3: Selling at Auction Step #2: Auction Details (Part 1)
First thing you should
notice looking at the screen shot, is that the category which we
selected in the previous step is shown at the top of the form.
In this case, I selected Macintosh Systems. You
will see two text boxes which allow you to enter a
Title and a Sub-Title.
These represent the main headings which will be shown
in auction listings and the details page.
The Description is a rich text edit
control which allows you to do basic HTML formatting (or if you
prefer, word processing) to add style to your auction description.
In other words, you can stylize text (by changing font
size, making text bold or italic, and even changing the font
family). We recommend that you use the latest
Internet Explorer web
browser for maximum usability of this control.
Now this brings us to the
second half of the form which is shown in the screen shot below.
The Start Date
is already filled in and cannot be changed.
You can change the duration of the auction which
represents the number of days (the fixed period of time) when the
auction runs. Possible choices in the drop down are:
one day, three days, five days, seven days, or ten days.
Illustration 4: Selling at Auction Step #2: Defining the Auction Details (Step 2)
The Starting Bid represents the minimum
bid amount necessary to begin bidding on the item. Any
bid lower than this amount will be rejected by the system.
This starting bid is often used to protect a seller
against an item selling for too low.
Another tool to protect
the seller is the Reserve Price
which is a minimum acceptable bid necessary to win
the auction. Members are allowed to place bids below
the reserve price, but unless a high bidder enters a bid that
matches or exceeds the reserve price, the auction is not considered
â€œwonâ€ and the seller has no
obligation to sell it to the highest bidder.
The Buy It Now field is an optional price
that an item can sell for without going through the auction
process. At any point during the auction process, a
buyer can purchase an item outright for this published amount.
Any bids that have been received on the auction will
be considered null and void and the auction will end
For more information about how bidding works, we
encourage you to read the Buyer's Guide which contains details
about the process.
An optional Shipping Flat Rate allows
sellers to set a fixed amount for shipping auction items within the
United States. Possible Shipment Options are listed below
which the seller may check all options which are available to the
buyer. It is recommended that the seller at least
choose one of these options.
The Payment Options are used to indicate
the accepted payment methods that a buyer may use to pay for
auction items won on Go Swap Auctions. As soon as the
auction ends, an e-mail is sent to both the buyer and the seller
with instructions on how to complete the transaction.
The buyer should submit payment to the seller first
and then the seller should ship the item to the buyer.
Sell #5: Image Upload
Your next step in your auction listing odyssey is to
upload any images that you have for the auction item.
Images are a great way for you to promote whatever you
are selling. As they say: â€œA
picture is worth a thousand wordsâ€. And
like most everything else on Go Swap Auctions, it's free, so why
not use it. Below is a screen shot for the image
upload part of auction listing:
Illustration 5: Uploading an image for your auction listing
As you can see, the image
upload is pretty simple and straight-forward. You only
need to click the Browse
button to choose a file from your computer and
then click the Submit button to upload your image. You may optionally
include an Image Caption
that will appear just below the image.
The Image File looks like a text input,
but it is read only. It displays the file you chose
when you clicked on the Browse
button. If you would prefer not to upload any
images at all, you can click the Skip Image
Upload and proceed to the next step.
We recommend that you upload an image to increase the
chances of selling your item.
Sell #6: Review & Submit
Our long arduous process has just about come to an
end. The only thing that is left to do now is to
review all of the information entered for our auction and verify
that everything is correct. If we detect any errors
for our auction, we can easily go back and correct them.
The progress bar at the top of each page serves as a
navigation tool which allows you to jump around different steps of
the auction listing process to make any changes desired.
Shown below is a screen shot of what the review step
of auction posting looks like. You should notice that
there are no images uploaded for this auction. Had we
uploaded an image, you would have seen the image appear in the
middle of the details page.
Illustration 6: Almost done now, just need to review our new auction listing
As you can see from the
illustration, all of our auction details are displayed for us and
we are given one last chance to verify that the information we
provided is correct. All that is left now is to click
on the Submit button to finalize our post. Below is an image of
what the screen looks like once your auction post is complete:
Illustration 7: After clicking Submit, this screen tells us our posting is complete
We hope that this tutorial has helped you
understand the process of selling items on Go Swap Auctions.
We have made every attempt to make the auction process
as seamless as possible. Should you have any
questions, comments, or suggests, please feel free to use the
Contact Us form on the site to write to
Thank you and good luck on your sales!